ZANUS FRONT OFFICE FOR ASSOCIATIONS — RENEWALS & FOLLOW-UP
Follow-up that does not lose a member — and stops the moment a person should call.
The renewal notice, the reminder, the grace-period warning, a call in the member’s language before the membership lapses; the first-year onboarding series that introduces the chapter and the first event; the lapsed member reached inside the 30-day win-back window; the CE deadline reminder; the post-conference survey; the sponsor proposal left unopened. Every sequence runs on its own clock, on the channel the member prefers — and a reply alerts a person.
Try it free 7 days on your own business · no credit card · per company, never per seat
REAL AI - the whole Front Office is AI, not old software with an AI button. Give it your website: it learns your company, works from your approved knowledge and gets better with every answer you approve.
Live on this site right now — the assistant in the corner is the product · Award-winning AI — CES · ISE · TMCnet
The real Marketing menu: funnels, chase presets, templates, automated events and follow-ups.
What it does
Notice, reminder, grace-period warning, an AI call if needed: renew or pay from the message; a question in the reply hands the thread to membership.
New members introduced to the chapter, the directory and the first event; lapsed members contacted in the first 30 days, on the channel they prefer.
CE reporting deadlines, early-bird cutoffs, registration confirmations, post-event surveys and the sponsor proposal chased politely — on schedule.
Inside Marketing — the real screens
Click a tab. Every picture is the live Front Office, not a mockup — the left menu is the whole product.
From demo to quote to signature — one funnel, no gaps
The AI Demo, AI Quoting and Web Forms all hand their leads to Marketing. Each preset knows what happened before: "watched 80% of the demo, asked about pricing twice, quote unopened for 6 days" becomes the next email, not a guess.
- Presets: demo chase, quote chase, web-lead chase
- AI direction in one sentence: "friendly, mention the trade-in offer"
- Every send, open, click and reply on the contact timeline
Escalation to a human, on purpose
A funnel is not a spam cannon. When a lead replies, opens the quote three times or asks a question, the sequence stops and the lead lands in the NEEDS HUMAN queue with the whole story attached — your rep calls a warm member, not a list.
- Reply = sequence stops, human notified
- Engagement thresholds you set
- Phone call-back can be the last step of any funnel
Measured on the forecast board, not in feelings
Every funnel step shows on the Statistics → Forecast board: which sequence moved which deal, close probability before and after, and the WHY sentence for each change.
- Funnel performance per preset
- Close probability with the WHY
- Export PDF / XLS or schedule the report by email
Available on its own — or inside a solution
Questions, answered
Can members opt out?
Always, in one tap, per sequence or entirely. Opt-outs are honored across every channel and recorded on the member’s file; a member who opts out of event mail still receives the renewal notice you owe them if your rules say so.
Which solution includes it?
Available on its own or inside a solution. Which solution includes what: see pricing.
Try it free on your own association. 7 days. No credit card.
Give it your website. It learns your company. Then call it, chat with it, e-mail it — and decide. Nothing to install, nothing to cancel.
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