Winner CES 2026 · ISE 2026 · TMCnet 2026

AI Knowledge for Marketing Agencies. The AI knowledge base for marketing agencies' every answer

AI Knowledge is the AI knowledge base for marketing agencies behind every call, chat and mail: your website, case studies, services and rules in one tree, and the AI answers only from it. Nothing outside it is guessed: when an answer is missing, Lisa promises to check and come back, and the question waits for you to answer once.

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Zanus AI · AI Knowledge · Rules
AI knowledge base for marketing agencies: the rules table with two clashing rules paired to decide, real Zanus AI screen

Rules

What the AI never says, always says, its scripts and its answers sit in one table, and two rules that clash are paired for the agency to settle.

Easy setupSet up everything just by talking to Lisa AISee how ›

You“Add a rule: never quote fees in the chat.”

Lisa“A NEVER rule for the chat: no fee is quoted, and a written quote is offered instead. Approve and deploy?”

You talk. Lisa sets it up. Applied only on your yes.

How Marketing Agencies use it

1

You dictate a rule never to promise a launch date on the phone; it lands in the tree and goes live only after APPROVE & DEPLOY.

2

A prospect asks in the chat whether you handle packaging design; nothing is written, so Lisa says she will verify and the gap waits for you.

3

Your new case study goes up on the website; the daily scan adds it with its pictures, and the chat answers from it after that.

REAL AI - the whole Front Office is AI, not old software with an AI button.

What’s included

  • The start: the first questions, answered typed or by talking
  • The company: identity, locations, hours, departments, people, catalog
  • The rules: never, always, scripts, procedures, answers and must-ask
  • The library: catalog, pages, documents, websites, pictures, videos, software
  • Websites: your site read again every day, new pages added
  • Auto-Retraining: every conversation reviewed for gaps and lessons
  • Quality tests: rule tests, approved answers and picture sets every night
  • The company file: export and import everything the AI knows

One tree

An agency knowledge base for every channel

The start

The questions that make the agency's file: what you do, what Lisa must never promise and how you recommend, answered by talking.

The company

Locations, hours, languages, departments and people, in the agency's own words, said the same way on every channel.

The rules

What the AI never says, always says, its scripts and the questions to ask first, each rule with its scope and channels.

The library

Your pages, case studies, documents, pictures and videos: the sources the AI answers from, topic by topic.

Approve and test

Chatbot rules for marketing agencies, approved and tested

Nothing live before your click

The assistant proposes and you press APPROVE & DEPLOY, so a rule dictated in a hurry is read back to you first.

Tested every night

Each rule asks its own question, and it reads green when every must word is in the answer and no must-not word is.

Fixes that stay fixed

Every approved answer is replayed daily, and one that no longer surfaces reads rolled back on the page.

Questions & answers

AI Knowledge for Marketing Agencies: questions & answers

What does an agency's AI knowledge base hold?

What you do, what Lisa must never say or promise, the facts of the agency, the rules and scripts, and the library: your pages, case studies, documents, pictures and videos, in one tree.

What happens when a prospect asks something not written down?

It is never guessed. Lisa says she needs to verify and come back, and the question lands under Q&A and gaps with the whole conversation, for you to answer once for every channel.

How does the case study knowledge base for agencies stay current as the site changes?

Scan for new content is set to Daily: new pages join with their pictures and videos, a changed page is read again, and a page removed from the site is retired.

Can two rules contradict each other?

Two rules the AI cannot follow at once are paired side by side with the reason; edit one, or keep both and say which one wins.

How do we know the approved answers for agency chatbots still hold?

Each rule carries its own test question with the words the answer must and must not contain. It runs every night, green or red, and Run now replays it at once.

Keep exploring

Where next?

Start with the one thing you need. Add more anytime by asking Lisa.
AI Front Office for Marketing Agencies ›

Award-winning AI

Winner at CES 2026, ISE 2026 and TMCnet Enterprise AI Product of the Year.

REAL AI - the whole Front Office is AI, not old software with an AI button.

Awards & trade shows ›
TMCnet Enterprise AI Product of the Year 2026
Visitors meeting Zanus AI live at a 2026 trade show
Hands-on with the Zanus AI demo at a 2026 technology trade show

Give Lisa your website.
She sets up your business in 2 minutes.

Other software makes you learn it. Zanus AI learns your business.
Try it free on your own business — no credit card, per company, never per seat.

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Or call +1 (954) 736-3939 — the AI answers.